• Hyper Personalized Ads

    From Mike Powell@1:2320/105 to All on Fri Apr 25 10:18:00 2025
    From TLDR 2025-04-25

    PERPLEXITY CEO SAYS ITS BROWSER WILL TRACK EVERYTHING USERS DO ONLINE
    TO SELL `HYPER PERSONALIZED' ADS (3 MINUTE READ) [6]

    Perplexity is building its own browser to collect data on everything
    users do outside of its own app and sell premium ads. Its CEO believes
    that users will be fine with its tracking because the ads should be
    more relevant to them. The company has said that it would buy the
    Chrome browser business if Google was forced to sell. It recently
    signed a partnership with Motorola to have its app pre-installed on
    the Razr series.

    DRIVERLESS SEMI-TRUCKS ARE COMING SOON TO A HIGHWAY IN TEXAS (3
    MINUTE READ) [8]

    Aurora Innovation plans to unleash driverless trucks on a 200-mile
    stretch of Interstate 45 between Dallas and Houston by the end of the
    month. The company has been testing its vehicles in closed and virtual environments. It was denied an exemption request from a federal
    regulation that stipulates that truck drivers must deploy roadside
    warning devices whenever they're stopped on the side of the road. This
    prompted Aurora to sue the Motor Carrier Safety Administration, as the
    company doesn't have human operators to physically deploy the
    necessary devices.

    IF A.I. SYSTEMS BECOME CONSCIOUS, SHOULD THEY HAVE RIGHTS? (6 MINUTE
    READ) [11]

    While the smartest AI systems are surpassing humans in some domains,
    it's hard to argue that today's AI systems are conscious.
    Consciousness is a taboo subject within the world of serious AI
    research as people are wary of anthropomorphizing AI systems. However,
    that is starting to change, as there is a growing body of academic
    research on AI model welfare taking the prospect of AI consciousness
    more seriously as systems grow more intelligent. While AI models may
    not be conscious yet, it may be worth exploring for signs of
    consciousness as long as it's not diverting resources from AI safety
    and alignment work aimed at keeping humans safe.

    GOOGLE FORCING SOME REMOTE WORKERS TO COME BACK 3 DAYS A WEEK OR LOSE
    THEIR JOBS (4 MINUTE READ) [13]

    Remote staffers at several units within Google have to start showing
    up at the closest office for a hybrid work schedule or their roles may
    be at risk.

    Links:
    ------
    [6] https://techcrunch.com/2025/04/24/perplexity-ceo-says-its-browser-will-trac k-everything-users-do-online-to-sell-hyper-personalized-ads/?utm_source=tldrnew sletter
    [8] https://gizmodo.com/driverless-semi-trucks-are-coming-soon-to-a-highway-in- texas-2000593474?utm_source=tldrnewsletter
    [11] https://www.nytimes.com/2025/04/24/technology/ai-welfare-anthropic-claude. html?unlocked_article_code=1.CU8.41l_.2FsAk1Ws3sJL&smid=url-share&utm_source=tl drnewsletter
    [13] https://www.cnbc.com/2025/04/23/google-teams-are-including-remote-workers- in-their-cuts.html?utm_source=tldrnewsletter

    -- https://tldr.tech

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